Product Development And Product Life Cycle Management

6.0Marketing Strategy Product: Product Mix: Product Mix Means The Set Of All Product Lines And Items That The Company Offer For Sale. At Present Our Company Has Only One Products â€Å"†. Our Future Product Will Be Orange Juice And Mango Juice, That We Will Offer Very Soon. Product Strength And Weakness: Our Main Product Strength Is Available Raw Materials At Lower Prices. Because Of Lower Raw Materials Our Production Cost Is Low. The Main Drawback Of Our Product Is Storage And Transportation System, Because We Collect Raw Materials From Our Rural Areas. Collecting The Raw Materials From Trees Also Sometimes Difficult For Old Collecting System. New Product Development And Product Life Cycle Management: Product Development: After Collecting The ZAP, We Refine It To Make It Hygienic And To Maintain Vitamins And Minerals. After Refine We Packaged It In A Proper Way For Future Storage And Sells. Product Life Cycle: Product Life Cycle Has Several Stages Product Development, Introduction, Growth, Maturity And Decline Our Product Is On Its Introductory Level. Brand Name: JIHAR Brand Image: As A New Brand We Try To Create A Responding Brand Image For Our Product. Brand Equity: With A Brand Name, Logo, Mission, Slogan, Attractive Marketing Program And Promotional Activities We Try To Aware Our Target Customer And Try To Create A Brand Equity. The Augmented Product: The Date Palm Juice Is Our Traditional Drink. By Using This Drinks We Make ZAP Juice. This Food Is Hygienic AndShow MoreRelatedBanking Management - Explain Briefly the Product Life Cycle Concept with Reference to a Banks Product Selection Development and Launching a Product Are Equally Important Comment778 Words   |  4 Pagesbanakar@gmail.com www.mbacasestudyanswers.com ARAVIND – 09901366442 – 09902787224 Banking Management CASE-01: BANKING ON RELATIONSHIP The birth of ABC Bank took place after the RBI issued guidelines for the entry of new private sector banks in January 1993. Subsequently, the promoter of ABC Bank sought permission to establish a commercial bank and retained KPMG, a management consultant of international repute, to prepare the groundwork for establishing a commercial bank. TheRead MoreProduct Life Cycle of Nokia Nseries Mobile Phones1195 Words   |  5 PagesProduct Life Cycle of Nokia N-Series Mobile Phones Table of Contents The Product Life Cycle Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. .2 The Product Life Cycle of Nokia N-series mobile phones†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.3 Advantages of the Product Life Cycle†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...7 Disadvantages of the Product Life Cycle†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...7 References†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...8 The Product Life Cycle: Introduction The product lifeRead MoreBusiness: Marketing and Life Cycle1431 Words   |  6 PagesChapter/Question: Chapter Seven, Eight, Nine/Questions 1,7,18,2,9,10,1,2,8 1. Discuss the concept of a marketing information system and why it is important for marketing managers to be involved in planning the system. A marketing information system is a management information system designed to support marketing decision making. Trend in the marketing environment are picked up and analyzed through four subsystems making up the marketing information systems the internal accounting systems, marketing intelligenceRead MoreProduct Life Cycle ( Plc )1536 Words   |  7 PagesProduct Life Cycle (PLC) Introduction:- A new product goes through a set of different stages said to be product life cycle. The product life cycle proceeds through multiple phases, involves many professional disciplines, and requires many skills, tools and processes. By explaining the product life cycle stages, we clearly define the phase, each with its own characteristics that will have different impact on each reader depending on their particular situation. We discuss introduction, gro wth, maturityRead MoreProduct Life Cycle ( Plc )1492 Words   |  6 PagesProduct Life Cycle (PLC) Introduction:- A new product passes through set of stages known as product life cycle. Product life cycle applies to both brand and category of products. Its time period vary from product to product. Modern product life cycles are becoming shorter and shorter as products in mature stages are being renewed by market segmentation and product differentiation. About:- Product life cycle comprises four stages: a) Introduction stage b) Growth stage c) MaturityRead MoreThe New Product Development Process900 Words   |  4 PagesIntroduction New products are introduced to the market in order to fill a gap a consumer believes to exist. Therefore new products satisfy the needs and wants of the market. Firms benefit greatly from the successful introduction of these new products into the market. 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Modular production will increase customer satisfaction by allowingRead MoreLife Cycles of Products Essay1056 Words   |  5 PagesLife Cycles of Products The definition of a product is anything that is capable of satisfying customer needs, this includes both physical products, like cars, cell phones, machines, as well as services like banking, and insurance. Businesses manage and modify their products over time so that they constantly meet the changing demands of their customers, the methods used to manage a numberRead MoreOperation Management Assignment-CDS1724 Words   |  7 Pages Operation Management Assignment Liu Zhenya(Harry) 2014.2.26 Words[1724]Question1: Why is operations management important in this company ?Operations management refers to the administration of business practices to create the highest level of efficiency possible within an organization. Operations management is concerned with converting materials and labor into goods and services as efficiently as possible to maximize the profit of an organization (Stevenson, W. J., amp; Hojati, M., 2007). The